Logging into the new LinkedIn desktop interface lands you on the new Home Page, shown above. Notice that the window is divided into 3 sections. On the left is your cover photo (if you have one), your profile picture, headline and number of views of your profile and posts. The middle section is your news feed and the right side has ads. All very Facebook-like.
The main menu items on the dark blue bar at the top have changed, and you should take a few minutes to look at each one to familiarize yourself with what’s where. The “Messaging” menu item still looks about the same. The rest of the menu items are different. The “Settings” screens have been tidied up, and overall, things are easier for me to read and find. I hope you have that same experience.
Clicking on the magnifying glass icon in the Search box at the top of the screen brings you to the new Search screen. You still have some limited filters to use, and the tabs may be helpful. (You’ll see in a minute that the “Advanced Search” capability is no longer available in free LinkedIn accounts.
Clicking on “Structuring your search” as shown by the arrow below gives you some additional Boolean and field specific search criteria you can use. That’s cool if you’ve never used that. One nice tip is being able to search for specific hashtags in posts. (Ex. #socialmedia in the search bar and click on the “Posts” tab.)
- The Skills and Endorsement section is laid out much differently. I’m neutral on that since “Skills” tends to not reflect an accurate portrait of skills.
- You have to click on “View more” and “See more” in most parts of a profile. Most sections seem to be rolled up to make an overall cleaner appearance.
- The “Recommendations” are now all listed together in one place instead of broken across different “Experience” sections.
- Overall, it appears that the “Summary” and “Experience” sections have more prominence
- Your Groups are now found under the main menu item “Work”
- “Work” is where the educational application now resides. It used to be “Lynda” but LinkedIn has changed that to “Learning.” There are a ton of great courses you can take. Price for “LinkedIn Learning” is $29.99/month. Paid Premium LinkedIn users get this product included in their account.
Things look different when you visit a Connection’s profile. Now, if you want to access their contact information, it’s now located to the right side of their profile photo. See that in the example below.
As I see it, here are some Pros and Cons.
- Finding what I’m looking for seems a little more intuitive
- Ever wonder how many connections you have? Easy to see in a couple of places, including clicking on main menu item “My Network.” There it is, top left.
- It’s easier to see a Connection’s posts and published articles now on their profile.
- Those profiles that were text heavy will appear shorter through the use of “See more” “View more” or similar links to fully open up sections. (This might be a con, too.)
- The new Desktop version is more closely aligned with the mobile app. They used to look and act totally different. Now you won’t feel that disconnect between the versions.
- The Advanced Search is gone from the free version, which most of you probably have. It is available in the Premium versions. You can upgrade to a paid version for $50 – $70/month, depending on whether you choose Business Premium or Sales Navigator. Those who have the paid versions use LinkedIn as a powerful networking, prospecting and sales tool.
- Response time seems to be much slower. I’m not sure why, but not only is every talking about it, I’m experiencing it.
If you have the new LinkedIn version, I’d love to hear your thoughts on it! And as always, if you have any questions, I’m here for you.